At the age of 16, chronic illness and obesity led Deacon Carpenter to a local Ayurvedic doctor, which created a seismic shift in his perception of nutrition, health, and physical balance. Heeding the advice of his doctor, Deacon modified his diet, started to practice yoga, and shed over 140 pounds, which led him to pursue Ayurvedic studies at Maharishi University of Management in Fairfield, Iowa. In 2009, after a successful 16-year career in global advertising and branding, Deacon obtained his certification as a Clinical Ayurvedic Specialist, eventually moving to Sonoma, California, and establishing his practice in 2010.